Nikon Announces the COOLPIX P1100

Richard CN

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Dec 27, 2017
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You heard it here first: we had discussed since last spring that the compact market was changing in Japan and that manufacturers would come out of their slumber and release new compact cameras (if they were smart). Nikon is the first to announce, and we know that Canon will also announce compact cameras this year.

So, for those who say, how important is the Japanese market? Well, here we are.

 
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So, for those who say, how important is the Japanese market? Well, here we are.
(CIPA) Last year (438,886 / 1,880,414) 23% of compact cameras went to Japan.

(CIPA) Last year 476,818 compact cameras went to The Americas, 438,861 went to Europe, and 438,886 went to Japan.

No, Nikon didn't release this camera because of Japan alone. Camera companies care the most about worldwide sales. That's what they report in their quarterly financial documents.

,
 
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(CIPA) Last year (438,886 / 1,880,414) 23% of compact cameras went to Japan.

(CIPA) Last year 476,818 compact cameras went to The Americas, 438,861 went to Europe, and 438,886 went to Japan.

No, Nikon didn't release this camera because of Japan alone. Camera companies care the most about worldwide sales. That's what they report in their quarterly financial documents.

,
now sit back and figure that out per capita. and then also include the fact that japan market means more to them then any other.

this trend started in Japan late in 2023, and continued all the way through 2024.

as I have mentioned a lot of the past, a lot of compact sales are happening in asia but used because they can't find anything new.
 
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now sit back and figure that out per capita. and then also include the fact that japan market means more to them then any other.

this trend started in Japan late in 2023, and continued all the way through 2024.

as I have mentioned a lot of the past, a lot of compact sales are happening in asia but used because they can't find anything new.
77% of compact camera shipments went to countries other than Japan. 77% is more important than 23%. :)

Now sit back and look at what Canon reports in their financial documents. They report worldwide sales, not per capita sales on one country.
 
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Now sit back and look at what Canon reports in their financial documents. They report worldwide sales, not per capita sales on one country.
Sit up and pay attention. There are 195 countries in the world. In Canon's annual report, sales in the one country of Japan are listed on one line, and sales in the other 194 countries are combined into 3 major geographical buckets (one of which includes Japan, though of course they don't count those sales twice).

CanonSales.png

It's evident from what Canon reports in their financial documents that they see domestic sales as being of disproportionately high significance relative to global sales. Your persistent lack of acceptance does not change reality.

It’s not even all that disproportionate, considering Richard’s point that 20% of Canon’s global sales revenues are coming from the 1.5% of the world’s population that lives in Japan (compare that to the 25% of their revenues coming from the 9.2% of the world population that lives in Europe).
 
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Compact? It's a monster, larger than an R7 with an RF 100-400mm (I was next to a P1000 in a hide this afternoon). Its diffraction limited aperture is f/2.1, and the f/number of the lens at the long end f/8. It's equivalent in terms of diffraction limitations of having an f/27 on an R5, f/19 on an R7 or f/37 on an R1.
 
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Let me just say, I am excited to see this type of camera coming back/being updated. I am excited about the "V" series. I may buy one, I may not. But there are groups of people that want and maybe even need these cameras. Yes, phone cameras have become remarkably good. I personally, still am not a big fan. Plus, there will be things like optical superzoom that will never fit on a camera. I have a friend who got into photography, used a supertelephoto to start, but then grew into an avid birder and owner of some really high-end gear and taking some great photos (Snowy Owls were her favorite).

Happy to see new superzooms, even if I am not the target.
 
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Compact? It's a monster, larger than an R7 with an RF 100-400mm (I was next to a P1000 in a hide this afternoon). Its diffraction limited aperture is f/2.1, and the f/number of the lens at the long end f/8. It's equivalent in terms of diffraction limitations of having an f/27 on an R5, f/19 on an R7 or f/37 on an R1.
Compact camera does struggle as a category here for sure. I honestly thought these nonsense superzooms were crazy and probably never sold well, but I guess they did.
 
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77% of compact camera shipments went to countries other than Japan. 77% is more important than 23%. :)

Now sit back and look at what Canon reports in their financial documents. They report worldwide sales, not per capita sales on one country.

they report Japan, and then the rest of the world. Japan has the highest percentage of people who purchase cameras. They have the most optimized logistics in the world to deliver these cameras to them. They have the lowest overhead, and the best camera stores to show them off in. Both the Japanese people and the companies have a very strong sense of nationalistic pride.

trends start in Japan and then into Asia. We see that with almost everything camera-related. Mirrorless took off in what country first? Certainly, wasn't the Americas - heck, America and Europe are still grappling with the change to DSLRs.
 
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Compact camera does struggle as a category here for sure. I honestly thought these nonsense superzooms were crazy and probably never sold well, but I guess they did.
Yesterday’s Nikon was the first I’ve seen for several years now. My experience is that the very long zoom compacts are niche products with birders, and I see more birders than most.
 
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